PODCAST DEVELOPMENT
PODCAST DEVELOPMENT
Currently 116 million people listen to a podcast monthly, and recent data shows that nearly 60% of the public spend more time listening to podcasts than on social media.
Our clients often don't have the time or resources to:
- Consistently develop and push out content.
- Create value beyond metrics like streaming and download numbers.
- Ensure that their podcast is providing value to their audience and delivering a message that is on-brand with their messaging guidelines.
We implement several tactics to achieve success, including:
- Develop a podcast theme, target audience, and production schedule.
- Guest booking, including outreach and coordination of interview logistics.
- Asset creation, including logos, intro and outro music.
- Syndication to platforms like Apple Podcasts and Spotify.
- Media outreach to promote podcast.
- Media training.
Our clients often don't have the time or resources to:
- Consistently develop and push out content.
- Create value beyond metrics like streaming and download numbers.
- Ensure that their podcast is providing value to their audience and delivering a message that is on-brand with their messaging guidelines.
We implement several tactics to achieve success, including:
- Develop a podcast theme, target audience, and production schedule.
- Guest booking, including outreach and coordination of interview logistics.
- Asset creation, including logos, intro and outro music.
- Syndication to platforms like Apple Podcasts and Spotify.
- Media outreach to promote podcast.
- Media training.
Podcasting has become the premier way for people, businesses, thought leaders, authors, and more to share their message with the world. By 2022, it is estimated that 132 million people in the U.S. alone will be podcast listeners. Also, podcasts present an opportunity to develop relationships with sales prospects and deliver value to stakeholders.
Press Record Communications help their clients to leverage this surging medium by owning development of a podcast from scratch or making improvements to existing podcasts.
Podcasting has become the premier way for people, businesses, thought leaders, authors, and more to share their message with the world. By 2022, it is estimated that 132 million people in the U.S. alone will be podcast listeners. Also, podcasts present an opportunity to develop relationships with sales prospects and deliver value to stakeholders.
Press Record Communications help their clients to leverage this surging medium by owning development of a podcast from scratch or making improvements to existing podcasts.